My Role
- Branding
- Art Direction
- Graphic Design
Credits
- Agency — Bear My Brand
- Client — supercarinsurance.com.au
I was approached to design a brand identity for supercarinsurance.com.au, a premium car insurance provider for luxury and performance vehicle owners in Australia.
The goal was to develop a modern, clean and trustworthy visual identity that reflects security and speed — without relying on flashy visuals or car illustrations. The final logo combines a shield (symbolizing protection and trust), a kangaroo (representing Australia and agility), and subtle car elements, all crafted into a cohesive mark.
This minimalist and scalable design works seamlessly across digital and print, reinforcing the brand’s reliability and national identity.
